I’m Tracey Hopkins and I am a Business Vision Coach and LinkedIn Mentor for Independent HR Consultants
About 5 years ago I was coming out of a Corporate career that I had worked really hard for but which no longer suited me – I had big plans and big dreams and a whole lot of passion and self belief. I’d seen lots of other people leave the Corporate world and seamlessly transition into successful self employment and I was very confident that I had what it took to do the same thing.
I was ready to be in charge of my own time and to exchange my 90 min commute for a 20 second walk from the kitchen to my lovely new home office.
I knew that I was good at my job (Human Resource Consultant in my case) and I knew that people needed what I was offering. So I was very confident that it wouldn’t be long before I had replaced – and exceeded – my Corporate salary and would be enjoying a much better standard of living.
Fast forward a few months and one big reality check later and I wasn’t feeling nearly as optimistic or confident. I had realised that my skills and experience were not the ones I needed to actually find Clients, that it was going to take more than a website and headed paper to start making money, that I hadn’t the first idea how to go about using social media as a business tool, networking was a minefield and I felt like a target for everyone else’s business, I didn’t know how to set my prices and I actually dreaded anyone asking me how much I was charging as it felt so awkward and embarrassing.
It wasn’t looking particularly good – to put it mildly.
But I was really committed to making it work so I set about figuring it out – it took some time and quite a few wrong turns along the way but I stuck with it and fairly soon things started to turn around for me – I became more visible, I started to build up a client base, I finally started making some money – my business was becoming successful.
People started coming to me to ask for advice because they were struggling with the same things that I had been dealing with and within 12 months I had moved completely away from the HR Consultancy Practice I had set up and instead started using my Coaching skills to support other HR Consultants so that they didn’t make the same mistakes that I had made.
You learn a lot about yourself when you set up a Business – you learn what you are really good at and what you need help with, you learn that not everyone who says they will support you actually does, you learn that you have to put a financial value on your work, no matter how uncomfortable that makes you, you learn that no matter what you think you are doing, what you are actually do is learning how to get really good at Sales and Marketing, and you learn that you will survive when people say No.
Tracey is very easy to talk to, and really helped me see that as a business it’s important to value your work so that potential customers can also see it’s value. Sue Cybersilver
Tracey is warm and friendly, informative without being overwhelming and provides practical, straightforward steps. Judy Watson
I would recommend her wholeheartedly. Shelley Ensor
Tracey was very approachable and knowledgeable and during the whole session I really felt that she was on my side and wanted the best for me. Andrea Crump
Helped me see it [pricing and selling] in a different light, gave me some great advice and I now have a much clearer path to take my business forward. Christina Batchelor
A real eye-opener, the session was great fun and a much-needed experience. Jaelithe Leigh-Brown
Highly recommended. Really insightful and helpful . Judith Todd